Gerald Clerx

International Speaker | Author | Client Engagement Expert

About Gerald Gordon Clerx

Senior Trainer | BRIDGING the GAP Training Group

Gerald G. Clerx is the recognized industry thought leader on the topic of client engagement.

He is the architect of the GAP Analysis Client Engagement Model and the author of ‘The ACRE Formula – Overcoming client fears, frustrations and positional impasses’ (link to Amazon). Gerald’s professional mission is to help his clients increase their business success rate by mastering the three core skills of client engagement; Assessment, Presentation and Negotiation.

Although Gerald’s work is conducted predominantly in the real estate sector, the principles of the GAP Analysis Client Engagement model are equally applicable across all sales and service-based industries.

His clients include some of the largest and most successful retailers, landlords, developers and real estate companies on the planet such as The GAP, Cadillac Fairview Corporation, Liberty Property Trust, Lincoln Property Group, Colliers International and RE/MAX International to name a few.

Those employing his training will tell you that the GAP Analysis Client Engagement model not only helped them double their business win rates, but also dramatically improve customer satisfaction scores and client retention.

Although Gerald was born and raised in Vancouver, BC Canada, he currently lives in Santa Barbara, California with his wife Shelley, two of his three children and their dog Saidy.

I accelerate the success of sales/service professionals by providing them with the skills, insights and resources to master the three core skills of client engagement: Assessment, Presentation and Negotiation.

Author of “Bridging the SELLING Gap”
Architect of the Gap Analysis Sales Model
Success Coach – Professional Assessment Skills
Success Coach – Strategic Presentation Skills
Success Coach – Win/Win Negotiation Skills
Success Coach – Client Engagement
Keynote Speaker – Accelerating Client Engagement with Psychometrics
Keynote Speaker – Designing and Delivering the Perfect Pitch
Keynote Speaker – Bridging the Gap from Conflict to Consensus
Trainer – Bridging the Gap professional selling series
Trainer – Perfect Pitch – Creating winning sales presentations