Directors of Learning

There are only FIVE REASONS why a member of your sales team will fail to elicit a favorable buying decision from a qualified prospect of your product (or service) offering!

THE GAP (problem):

Most real estate agents are unaware of the FIVE CRITICAL MISTAKES that consistently lose them business from qualified prospects who otherwise would have bought.

These mistakes include:

  1. FAILURE to fully comprehend your client’s problem (gap)
  2. FAILURE to communicate a viable solution (bridge) to your client’s problem
  3. FAILURE to differentiate your property or service offering
  4. FAILURE to align with your client’s decision making needs
  5. FAILURE to overcome your client’s fears and/or positional differences

When you ELIMINATE these five critical failures you dramatically
INCREASE your win rate!

In this training series your sales team will learn…

  • A six-step client interview process that accurately and professionally uncovers the client’s product or service gap
  • A presentation structure to effectively communicate the ideal product or service solution in a way that convinces logically and inspires emotionally
  • How to design and deliver your sales presentation in a way that aligns with the client’s unique decision-making needs
  • How to effectively differentiate your product (or service) offering in a way that supports the client’s desired reality outcome
  • How to recognize and respond to the three conditions that decelerate the forward momentum of any client transaction

Our clients testify that when their brokers /agents apply the skills and insights from the Client Engagement Mastery training series they win 80% – 90% of the business they pitch for … even in competitive business environments.

A few testimonials from fellow Sales Managers…

“Gerald really is in a league of his own, a genius … Brilliant, defined by the fact I learned so much and wanted to keep learning.”

“Gerald Clerx is world class! His style of delivery is very easy and the content is bang on!”

“Gerald Clerx is amazing. Engaging, motivating and makes everything so clear and easy to understand and implement. I think he is one of the best presenters and most effective communicators I’ve ever seen.

Third time I have seen Gerald and by far he is the best trainer I have experienced.”

“I learn something new every time.”

“The man is a genius. Gerald is one of the best, most relevant presenters I’ve ever listened to. Fantastic to hear him speak.”